TITAN READY USA
SCOPE OF WORK
Brand Voice Video
Titan Ready is an emergency preparedness equipment manufacturer in Newberg, OR. They design and build the Helius Rocket Stove, a Hydrant Water Storage System and the HERC, a tealight candle powered oven. As part of an ongoing branding and marketing project, for Titan Ready USA, INC., services needed were:
Photography & Video Services
Graphic Design & Copywriting
Improving Shipping Processes
Online Marketing Strategy
AD FOR HORSE SHOW
Target Audience: Outdoor lovers, campers, emergency preparedness aware, preppers.
Messaging: Promote the versatility of Titan Ready products for emergency and recreational purposes, while communicating brand reliability.
Mediums: Digital, print and video
The brand voice video, Titan Ready USA Creed, showcases the company’s values and features the owner of the company building one of his products hands on. Working with Titan Ready owner, Kris Johnson, Hill realized that the existing marketing efforts did not highlight the fact that the products were made locally, nor the raw power of the work that went into making them. The overall goal is to build a lifestyle brand for the company through future film and photo sessions.
Organizing workflow was another aspect integrated into the company culture, as well as the development of marketing assets for digital and print purposes.
Work Flow & Process Development
- Branding 80% 80%
- Copy Writing 90% 90%
- Print Collateral 80% 80%
- Marketing 85% 85%
- Shipping Solutions 70% 70%