TITAN READY USA

SCOPE OF WORK

Brand Voice Video

BRIEF

Titan Ready is an emergency preparedness equipment manufacturer in Newberg, OR. They design and build the Helius Rocket Stove, a Hydrant Water Storage System and the HERC, a tealight candle powered oven. As part of an ongoing branding and marketing project, for Titan Ready USA, INC., services needed were:

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Brand Development

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Photography & Video Services

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Graphic Design & Copywriting

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Improving Shipping Processes

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Online Marketing Strategy

AD FOR HORSE SHOW

Titan Ready horse show ad

PDF OVERVIEW

Graphic design, layout and copywriting for Titan Ready company overview.
Cover of Titan Ready PDF

Target Audience: Outdoor lovers, campers, emergency preparedness aware, preppers.

Messaging: Promote the versatility of Titan Ready products for emergency and recreational purposes, while communicating brand reliability.

 

Mediums: Digital, print and video

Deliverables

 

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The brand voice video, Titan Ready USA Creed, showcases the company’s values and features the owner of the company building one of his products hands on. Working with Titan Ready owner, Kris Johnson, Hill realized that the existing marketing efforts did not highlight the fact that the products were made locally, nor the raw power of the work that went into making them. The overall goal is to build a lifestyle brand for the company through future film and photo sessions.

Organizing workflow was another aspect integrated into the company culture, as well as the development of marketing assets for digital and print purposes.

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Video Production

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Copy Writing

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Graphic Design

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Work Flow & Process Development

  • Branding 80% 80%
  • Copy Writing 90% 90%
  • Print Collateral 80% 80%
  • Marketing 85% 85%
  • Shipping Solutions 70% 70%